At OneStep, we believe every step tells a story.

A story about health. About recovery. About independence. About risk. And increasingly, a story that healthcare can use to make better decisions and improve lives.

Already used by more than 250,000 patients and powered by more than 35 billion steps analyzed, our patented technology turns any smartphone into clinically validated movement intelligence, capturing meaningful data as people move through everyday life. We help healthcare organizations detect changes earlier, personalize care, and improve clinical and financial outcomes at scale.

OneStep is rapidly expanding across senior care, health systems, risk-bearing organizations, and medical-device markets. We are building a new global healthcare category that will transform how health is measured and managed.

That's where you come in.

We're looking for a strategic Product Marketing & Go-to-Market leader to build the strategy that takes Movement Intelligence into new verticals. Working at the intersection of Product, Clinical, Sales, Customer Success, and Marketing, reporting to the Chief Growth and Marketing Officer, you'll shape vertical strategies, define how our value translates across different healthcare markets and turn complex product, clinical, and data capabilities into clear, compelling narratives that customers immediately understand and act on. You'll combine strategic thinking with exceptional storytelling, and build go-to-market plans that turn new market opportunities into scalable growth.

What you’ll lead

Help redefine how healthcare understands human movement.

• Lead the go-to-market strategy and execution for new products and strategic initiatives.
• Craft the strategic narrative behind every launch and go-to-market initiative, connecting customer challenges, clinical evidence, business outcomes, positioning, messaging, and commercial execution into one compelling story.
• Build and execute go-to-market strategies for existing and emerging healthcare verticals, defining target segments, ideal customer profiles, priority use cases, buyer journeys, value propositions, and routes to market.
• Own the end-to-end execution of go-to-market programs, orchestrating every launch across Product, Sales, Marketing, Clinical, and Customer Success to ensure every campaign component is delivered on time and performs as one cohesive experience.
• Translate product and vertical go-to-market strategy into integrated, multi-channel campaigns, developing messaging and content across landing pages, emails, LinkedIn, webinars, PR, presentations, sales enablement, case studies and customer communications.
• Conduct customer, market, and competitive research to identify market opportunities, customer needs, buying behaviors, market dynamics, growth opportunities and competitive differentiation.
• Equip commercial teams with messaging, proof points, sales narratives, and storytelling frameworks, that help advance enterprise conversations and drive growth.
• Identify opportunities to improve customer adoption and expansion throughout the customer journey, including patient and frontline employee engagement initiatives.
• Establish scalable Product Marketing and Go-to-Market frameworks that support OneStep's continued growth while influencing product strategy and commercial success.